March 23

A small community, whose members are united by their shared beliefs, characterized by their high ideals, proficient in managing their affairs and tending to their needs, and perhaps engaged in several humanitarian projects—a community such as this, prospering but at a comfortable distance from the reality experienced by the masses of humanity, can never hope to serve as a pattern for restructuring the whole of society.  That the worldwide Bahá’í community has managed to avert the dangers of complacency is a source of abiding joy to us.  Indeed, the community has well in hand its expansion and consolidation.  Yet, to administer the affairs of teeming numbers in villages and cities around the globe—to raise aloft the standard of Bahá’u’lláh’s World Order for all to see—is still a distant goal.

Therein, then, lies the challenge that must be faced by those in the forefront of the learning process which will continue to advance over the course of the next Plan.  Wherever an intensive programme of growth is established, let the friends spare no effort to increase the level of participation.  Let them strain every nerve to ensure that the system which they have so laboriously erected does not close in on itself but progressively expands to embrace more and more people….  And let them not forget the lessons of the past which left no doubt that a relatively small band of active supporters of the Cause, no matter how resourceful, no matter how consecrated, cannot attend to the needs of communities comprising hundreds, much less thousands, of men, women and children. 

- The Universal House of Justice  (From a message dated 28 December 2010 to the Conference of the Continental Boards of Counsellors; compilation: ‘Social Action’, prepared by the Research Department of the Universal House of Justice, August 2020, online Baha’i Reference Library of the Baha’i World Center)